Marketing

Large Language Models (LLMs) are rapidly transforming how B2B buyers search, research, and make purchasing decisions. For content marketers, this shift means adapting your strategy to create content that LLMs can effectively ingest, summarize, and present as authoritative answers.

So few companies, too many advisors! M&A is becoming increasingly competitive; brutal pitches, painfully long deal cycles and LPs who only get paid when the deal has been done. Within this article, I’ll discuss how M&A advisors can Increase Pipeline Opportunities, Improve Lead Conversion Rates, Increase Marketing ROI and Build a Better M&A

Account-Based Everything (ABX) - a company-wide strategy where sales, marketing, and customer success operate as one cohesive team.

A passion project starts with devoting time, effort, energy and creative thought towards making something awesome and even sometimes something wholesome like Tinned Fish Reviews.Instagram for me is mostly cats and surfing (I do have some comments about the new algorithm though).

The Art of Nurturing Across Product Marketing & Sales. To make calls count align across product, marketing and sales, and product teams: