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Marketing Agency Services
Search Engine Optimization Agency
Enhance your website’s visibility on Google and other search engines through strategic SEO optimization. Improve site structure, metadata, and content relevance to attract organic traffic, increase keyword rankings, and generate consistent, high-quality inbound leads.
SEO Strategy
SEO builds visibility on search engines by optimising site structure, content, and backlinks. Refiner ensures clients capture high-intent traffic, rank for competitive keywords, and convert organic searches into measurable growth.
AI SEO
AI SEO goes beyond keywords - optimising for how large language models like ChatGPT and Google’s AI Overviews surface answers. Refiner creates AI-ready content structures that win prime visibility in AI search results and drive decision-stage traffic.
Generative Search Optimization
GEO (Generative Engine Optimisation) is the future of discoverability. Refiner engineers content to be favoured by generative search platforms, positioning brands as the authoritative answer in AI-driven conversations, not just on traditional SERPs.
Value Chain & Transfer Pricing Consulting
IVC Consulting
Collaborating with iVC we create a plan that enabled them to unlock the potential of seo and AI SEO. Building a website and content that enabled them to compete against businesses 10x larger by headcount.
IVC Consulting
Over the course of our collaboration our efforts have enabled the business to win 3 new unicorn clients with a modern website that adheres to best practice... every page we build get SERP, AI SEO overviewed or gets indexed on GEO.
Search Agency for AI Era
Refiner helps ambitious brands own every layer of search -SEO, AI SEO, and GEO. We optimise websites for visibility in traditional SERPs, engineer content that’s primed for AI Overviews, and shape authority for generative search. The result: your business becomes the trusted answer where customers start their buying journey, driving lasting traffic, leads, and growth.
Increases Organic Traffic
SEO increases visibility on search engines, attracting unpaid visitors searching for products or services like yours. By optimising keywords and content, it drives consistent, high-intent traffic that grows without relying on paid ads.
Improves User Experience
Optimised content, structure, and navigation help users quickly find what they need on any device. SEO ensures websites load fast, adapt to mobile and voice search, and deliver a seamless, intuitive experience that keeps visitors engaged.
Boosts Credibility and Awareness
Websites ranking high in search are seen as more trustworthy and authoritative. Strong SEO builds visibility and recognition, positioning your brand as the go-to choice in your sector while increasing overall awareness.
Crawlability
Search engines use bots to crawl websites, scanning links, text, and code. This discovery process helps them understand what each page is about, forming the foundation for indexing and eventually ranking your content in search results.
Indexing
Once crawled, web pages are added to a search engine’s index - a massive database like a digital library. This catalog stores and organises content so search engines can instantly retrieve the most relevant results for user queries.
Search and GEO Ranking
Ranking is how search engines order results. Algorithms analyse relevance, quality, and authority to decide which pages appear at the top. Strong SEO helps your site earn higher positions, boosting visibility and click-throughs.
Book SEO Consultation
Let’s put your brand in front of the right audience. A quick consultation with Refiner is the first step to unlocking growth through SEO, AI SEO, and GEO. Together, we’ll identify opportunities, refine your strategy, and map out how to dominate both search engines and AI Overviews.
SEO Onboarding Process
SEO Consultation
We start with a deep consultation to understand your goals, audience, and competitive landscape. Refiner pinpoints opportunities, audits your site, and builds a strategy that aligns SEO with your wider marketing and growth objectives.
SEO Engagement
This is where strategy becomes action. From on-page optimisation and content creation to link building and technical fixes, Refiner drives campaigns that strengthen rankings, build authority, and create lasting, compounding results.
SEO Feasibility
Not every SEO goal is equal. Our feasibility phase tests keyword difficulty, assesses technical foundations, and evaluates ROI potential. Refiner ensures we target winnable opportunities that deliver measurable visibility, traffic, and sales impact.
International Luxury Experience Marketing
Bali Business Marketing
Once you arrive, you never want to leave... It's a vibe. From wellness retreats to creative residencies, it’s where conscious brands thrive. With a growing community of global creatives and founders, Bali offers a stunning, agile base for campaigns that feel personal, aspirational, and unforgettable.
Dubai Business Marketing
A city that lives and breathes experience. Dubai is a visual and commercial playground — where scale, spectacle, and spending power converge. It’s ideal for brands ready to make a statement, reach high-net-worth audiences, and activate across MENA, Asia, and Europe with impact.
London Business Marketing
A global capital of culture, commerce, and creativity. London offers the perfect mix of heritage, sophistication, and innovation — making it a launchpad for legacy brands and future icons alike. From private members clubs to fashion weeks and high-impact pop-ups, it’s where luxury earns its name.
