B2B Growth Consulting
Refining B2B brands in tech, finance and beyond
Refiner collaborates with ambitious founders and leadership teams to drive growth with a blend of strategic consulting, marketing, sales enablement and lead generation.
250k+
Backlinks generated
Built a report-download ecosystem for Hampleton Partners that became a compounding authority engine.
600%
Organic inbound growth
A continuous programme of website and SEO improvement driving dramatic organic lead generation.
£500k → £5m
Three businesses scaled
Over five years, blending digital and in-person initiatives that create meaningful client relationships.
Where we work
Built for tech, finance and B2B
Complex propositions, long sales cycles and discerning buyers. We specialise in the categories where clarity is the competitive advantage.
Technology
SaaS, smart technology and platform businesses that need positioning as sharp as their product. We build the narrative, the search footprint and the pipeline that gets technical value understood by commercial buyers.
Finance & Fintech
Funding, M&A, compliance and capital markets. Regulated categories where trust is earned through clarity — we make complex propositions legible and credible to the people who sign.
B2B & Professional Services
Consultancies, advisory firms and boutique service providers. High-consideration sales cycles won with authority content, refined brand execution and disciplined lead generation.
What we do
Growth, delivered end to end
Six disciplines that work as one system — from positioning through to pipeline.
Growth Strategy
As a results-driven growth consulting agency, we help brands define their market position and scale sustainably. Our strategies combine audience insight, data analytics and brand storytelling to accelerate performance.
Marketing Delivery
We deliver integrated digital marketing campaigns that connect data, design and creativity. From content creation to SEO and paid media, we turn strategy into execution at every stage of the funnel.
Sales Enablement
Refiner bridges marketing and sales through data-led sales enablement. We create the assets, workflows and insights that help teams convert leads faster and close deals with confidence.
Lead Generation
Our lead generation services help brands attract high-intent audiences and drive qualified traffic. Targeted campaigns, optimised landing pages and automation build conversion systems that turn clicks into customers.
Strategic Reporting
Data is only powerful when it drives action. Our marketing performance reporting connects analytics to growth outcomes — revealing what's working, what to refine and how to optimise ROI.
Strategic Refinement
Growth requires constant refinement. We continuously test, optimise and enhance your marketing ecosystem to improve efficiency and performance, so your brand evolves with the market.
Selected work
Who we've refined
Over the years we've collaborated with a wide array of brands in B2B.
Luxury Hospitality & Private Events
Private Dining Experience
Refiner rebuilt the search and content engine from the ground up — taking Private Dining Experience from 1 organic lead per month to 15 organic leads per month in 3 months.
Luxury Smart Home & Business Experts
Liv Technology
For Liv Technology we completely revamped the existing website to create a more modern look and feel, showcasing the best of the work the brand had completed.
International Technology M&A
Hampleton Partners
Refiner created and scaled marketing operations, building an entirely new ecosystem for report downloads which garnered over 250,000 backlinks, alongside full-stack marketing operations.
International Tax Consultant
iVC Consulting
Refiner delivered a completely new look and feel, with a website strategy focused on what, where, when and how, enabling them to hit keywords and SERP results.
Client voices
What founders say about working with Refiner
Leadership teams in tech, finance and B2B on what changed after they engaged Refiner.
What makes Refiner exceptional is their ability to support you on crafting your long-term vision, to ensure the decisions you make today are moving you towards your goals. Day to day, they work fast and deliver — it's as simple as that. I highly recommend them if you're looking for social, email, PR and content advice.
We have had the pleasure of working with Refiner Agency. Great team and work ethic.
300%
We had a 300% increase in inbound within the first month.
How we work
A refined engagement
01
Refinement Consultation
We map your market position, funnel and current performance, then agree where the leverage genuinely sits.
02
Strategy & Roadmap
Positioning, messaging and a channel plan with clear commercial targets — not a deck that gathers dust.
03
Delivery
Website, content, SEO, paid and sales enablement executed by a senior team embedded with yours.
04
Measure & Refine
Reporting tied to pipeline, with continuous testing and optimisation each quarter.
Refinement consultation
Let's find where your growth is being lost
A candid, no-obligation session on positioning, funnel and search. You'll leave with three things worth doing next — whether or not you work with us.
Book a call